Not-for-Profit Creation, Program Design & Launch

Customers: Real Estate Private Equity Impact Investors

Principals of two private equity real estate firms (Thrive FP & Comunidad Realty Partners) wanted to formalize their social impact intentions to help and support the cost-burdened residents they profited from as multifamily property landlords. They also wanted their help to drive higher ROI value into their multifamily property portfolios by enabling resident communities to achieve social and economic progress in areas of their unmet needs.

Innovation gains: negotiated and delivered the first ever national telehealth service partnership with Teledoc, providing full coverage for all household members (Live here, We've got you Covered!" campaign) in multifamily communities. This pilot brought affordable health care access to entire resident households and served as a strong retention platform with a "replicable, scalable and sustainable" national distribution. The partnership also delivered an amenity, earned-income revenue stream that increased property values while evolving sustainable community impact successes.

Impact gains: success map of desired outcomes; designed, refined and constituted the initial operations of a tax exempt 501c3 public charity serving multifamily communities; recruited and secured an elite and diverse Board of Directors with national reputations; bootstrapped to national scale product targets for delivering impacts at greater than prior baseline results; launched pilots in several communities.

Learn more at Veritas Relief Fund.

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